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Business Writing for Financial Professionals
Attending this webinar will enable you to:
* Focus the audience on the purpose of the message
* Determine the appropriate level of content
* Organize data to focus the reader
* Heighten the importance of facts to address the reader’s concerns
Overview of the webinar
A study by the College Board’s National Commission on Writing concludes that a third of employees in United States blue-chip companies write poorly, causing corporations to spend as much as $3.1 billion annually on remedial training. This problem is especially significant as the flattening of the global marketplace has increasingly burdened financial professionals to write high-profile, complex documents for diverse audiences on the fly. They often perform this essential work in diverse locations, such as commuter trains, hotel lobbies, and conference rooms; during fast-paced, noisy business meetings, and under exceedingly tight time pressures. While many financial professionals benefit from using templates when developing major documents, circumstances often demand they think on their feet by either adapting the template to the situation or abandoning it for an alternative method.
As a result of these demands, writers ranging from tax consultants and investment risk analysts to equity research reporters and sales forecasters, need a toolbox of memorable and practical strategies, techniques, and tips that will guide them through the writing process. This webinar includes the key principles of focused, high-impact writing regardless of the financial document. Working through the phases of revising (ideas), editing (expression), and proofreading (overlooked errors), this session looks at the rewriting process from levels: 1) the document level of purposefulness; 2) the paragraph level of emphasis, unity, coherence, and visual appeal; 3) the sentence level of impact, clarity, conciseness, consistency, and correctness; and 4) the word level of diction. This systematic, top-down approach will prove invaluable when applying the webinar principles to their unique business-writing situations.
Who should attend?
- Accounting professionals
- Banking managers
- Business forecasters
- Economic advisors
- Equity researchers
- Financial planners
- Insurance professionals
- Investment consultants
- Risk analysts
- Tax specialist
Why should you attend?
Financial professionals realize that demonstrating mastery of their profession is not limited to preparing and presenting meeting briefings and firing off summary emails on business issues. True writing proficiency emerges from their ability to draft and edit operational and financial inquiries, fiscal analyses, revenue forecasts, internal justifications, appropriation requests, client proposals, business cases, and a whole host of other financial documents depending on their organizational responsibilities. Meanwhile their formal training in these vital skills has been limited to academic contexts, and their company may not necessarily use standardized methods for composing these diverse documents. Thus, specialized training in financial business writing is essential to ensure that financial professionals write documents which express their organizational objectives and business purposes.
Faculty - Mr.Philip Vassallo
Philip Vassallo, Ed.D., has designed, delivered, and supervised communication training programs for more than 20,000 executive, managerial, supervisory, administrative, and technical professionals internationally over the past three decades. He is the author of the books How to Write Fast Under Pressure, The Art of E-Mail Writing, and The Art of On-the-Job Writing. He has edited major reports for the US government, City of New York, and the corporate world. He also writes the blog Words on the Line, which offers practical tips for developing writers. Dr. Vassallo has taught internationally, currently as a faculty member of the Beijing International MBA program.