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The Fundamentals of Crisis Management
Risk and crisis prevention
Behaviors and crisis
The nine stages of a crisis
The event and the criteria to determine a crisis
Format and protocol for contacting the location having a crisis.
Membership of a crisis team and their roles
The crisis manager and their job
The crisis spokesperson
The speed of a crisis
Addressing/managing the media
The developing and presenting of crisis messages
Crisis stability, remediation and recovery
The nine stage of a crisis
The crisis management system
The crisis exercise and
Much more
Overview of the webinar
"A comprehensive and very informative work on how to manage crisis, The Fundamentals of Crisis Management is a handy book that every office library must have. It identifies the stages of crisis management and thoroughly describes the process of developing a crisis scenario and a scripted crisis exercise to equip organizations with the skills and tools necessary for effective crisis management and remediation. With concrete examples to illustrate key points, Dr. V. J. Marchesani provides virtually all the basic information there is to know about crisis management in this compact book, which also provides a template crisis management plan and standby statement that any business facing a crisis can easily utilize. A must-read for every member of a company or organization, whatever its size, from the worker who puts the lug nuts, to the big shot who makes the most important decisions, The Fundamentals of Crisis Management may prove to be a perfect guide to crisis management in this constantly changing worldWhere should a crisis be managed, e.g. at headquarters by the crisis management team, at the site of the crisis or by a third party and why? Is there a need for a plan facilitator, and if so who should it be and what do they do?
What happens (in a mult-national company) if the point of crisis is in the states, and the division involved is managed in Europe or the Far East?
How does the speed of a crisis impact the decision-making?
If the media is involved (more than likely this will be the case in a crisis) how should they be treated/managed and by whom?
Keeping in mind the media will write a story on the event, what information (if any) e.g. messages should they be provided; when and by whom?
With the crisis management team in place, what next? Should there be a template that is to be followed? Where should the plan be physically located? Should the plan be a controlled document, and if so who should have copies of the plan?"
Most crisis management plans have phases or steps, e.g. communication, remediation and recovery among others, who should be in charge of such phases?
Does media training have value?
What messages should be created, provide to the media, who should create/approve these message and who should provide the messages and why?
What will influence the messages?
What happens when a crisis reaches stability, and what is stability?
Who evaluates the impact of a crisis and when?
When should remediation and recovery begin?
Are crisis sub-teams a good approach and what, if anything should they be doing.
Should a “Management System” be employed in the management of a crisis, and what is a management system?
What is the value of crisis exercises and when should they be done?
The financial incentives are clear. A crisis will impact a company’s ability to operate. Failure to have a written and tested crisis management plan can be devastating to the financial well being of a company
Who should attend?
All industry, government and para-government agencies that may experience a crisis. This includes just about everybody and every organization
All who have the potential to be involved in a crisis situation should attend this webinar. This includes almost everyone in industry, government and Para government agencies. All levels of management should attend since they will most likely be involved in addressing the crisis.
Why should you attend?
There is no need to have a crisis management plan until you need one; and if you do not have one you and your company have a serious problem. There are many examples of an unprepared and untrained high-level company official responding poorly to in a media interview simply because they have not been trained as part of the crisis management plan protocol.
This webinar addresses risks that lead to a crisis, how to prevent a crisis, behaviors that may lead to a crisis and behaviors during and after crisis. It focuses on how to provide resources, and how to manage the media during a crisis. It discusses the situation room, developing messages, the nines stages of crisis, crisis scenario development, crisis exercises and the crisis management system among others.
Some have said that a company should not put money into preparing, updating and testing a crisis management plan. They believe it is better spent on entertaining clients or increasing stores inventories. To these people I ask what is the cost to have a facility closed for 1 hour, 1 day, 1 year or permanently as a result of a crisis.
Those who register for this webinar will receive a copy of the presenter’s book, “The Fundamentals of Crisis Management.” Since the webinar is taken from the book, those who register will have a reference to be used in addressing crisis situations.
Faculty - Mr.Vince Marchesani
Vince Marchesani is the President and CEO of Environmental, Health and Safety International LLC. Vince Marchesani has held the position of VP, Environmental, Health and Safety (EHS) at Basell (retired). He has 30+ years of profound experience in the chemical industry and has worked for 11 years in government writing environmental regulations. His educational qualifications include BS and MS degrees from Drexel University and a PhD degree from Rutgers University.
Mr. Marchesani holds 5 copyrights in the area of EHS management. Mr. Marchesani apart from developing EHS performance improvement and crisis management systems has also published numerous papers on EHS topics and a co-authored book on air pollution management. Of late he has published a book titled, "The Fundamentals of Crisis Management."
Being a multi-talented professional Vince Marchesani has chaired numerous committees at the American Chemistry Council, and the Society for Plastic Industries in Washington DC and has been instrumental in the design and implementation of EHS governance, management and leadership systems.